The Stelvio is a milestone in the over 100-year history of Alfa Romeo. For the launch of the brand’s first SUV, fastr realized all advertising media in Switzerland: This included a complete ATL campaign with TV, OOH, print and radio as well as POS material and support for the dealers up to a comprehensive range of measures in the online and social media sector including tracking/analytics as well as POS material and support for the dealers.